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You searched Library Catalogue - Title: Windows 2000 DNS Server
Call Number (WOU) SP CEMBA 2017 12
Author Chua, Chin Wah
Title Customer satisfaction towards branch banking services : case study on Ambank Taman Setia Tropika Branch, Johor Bahru. / Chua Chin Wah.
Abstract The purpose of this research is to better understand what are the attributes or factors that affect customer satisfaction, why customer satisfaction is important and how to increase customer satisfaction to ensure the company survives in the competitive banking industry. This study was carried out at AmBank Taman Setia Tropika Branch, Johor Bahm with limited of I20 respondents completing the survey. Data was collected using questionnaire.
Notes Final project report submitted in partial fulfilment of the requirements for the Degree of Master of Business Administration (CeMBA).
Publisher/Year Penang : School of Business and Administration, Wawasan Open University, 2017
Subject Customer satisfaction -- Banking

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