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You searched Library Catalogue - Author: Mui, Hui Theng
Author Bateson, John E. G
Title Managing services marketing text and readings / John E.G.Bateson and K. Douglas Hoffman
Edition 4th ed.
Imprint Ohio : Thomson/ South- Western, 1999
Description xxvi, 471 p. : ill. ; 28 cm.
Series The Dryen Press series in marketing
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1 HQ Library-General Collection HD9980.5 B328 1999 1 0000000257 Weeded
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