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You searched Library Catalogue - Title: Growing up Bin Laden Osama's wife and son take us inside their secret world / Jean Sasson
Call Number (WOU) SP CEMBA 2010 14
Author Tan, Chia Yun
Title Relationships between user-friendliness and security features and consumer's intention to use internet banking / Tan Chia Yun
Abstract Internet banking is one of the e-commerce features that may improve financial institutions’ services (Dawes and Rowley 1998). In Malaysia, there are 25 banks providing Internet banking services. However, there are still many Internet users yet to become Internet banking subscribers. This study will explore factors influences Internet banking adoption, focusing study on the impact of perceived usefulness, perceived ease of use and perceived security and privacy on the intention to use Internet banking. This cross sectional study was conducted in a natural environment whereby variables were not controlled or manipulated. Finding shows the major barriers for consumers to use Internet banking was the security and privacy issues. Consumers are doubtful whether the system is capable to protect their personal information and property.
Notes Final project report submitted in partial fulfilment of the requirements for the Degree of Master of Business Administration (CeMBA)
Publisher/Year Penang : School of Business and Administration, Wawasan Open University, 2010
Physical Description 65 p.; 30 cm.
Subject Wawasan Open University -- Dissertations
Subject Internet banking -- Malaysia
Subject Customer services
Subject Internet banking -- Security measures

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