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Author Vogel, Craig M
Title The design of things to come : how ordinary people create extraordinary products / Craig M. Vogel, Jonathan Cagan and Peter Boatwright
Publisher/Year Upper Saddle River, N.J. : Wharton School Pub., 2005
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Author Cagan, Jonathan,
Title Creating breakthrough products : innovation from product planning to program approval / Jonathan Cagan and Craig M. Vogel
Publisher/Year Upper Saddle River, NJ : Prentice Hall PTR, 2002
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