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Total Requests  0      Unsatisfied Requests  0 You searched Library Catalogue - Publisher: RoutledgeFalmer, Call Number (WOU) SP CEMBA 2019 22 Author Ang, Hui Chin Title Factors influencing the behavioural intention to use food delivery apps in Malaysia / Ang Hui Chin. Abstract The purpose of this paper is to examine system characteristics that affect users' intention to use online food delivery (OFD) apps. The four types of system characteristics are user-generated information, firm-generated information, system quality, and design quality. Notes Final project report submitted in partial fulfilment of the requirements for the Degree of Master of Business Administration (CeMBA). Publisher/Year Penang : School of Business and Administration, Wawasan Open University, 2019. Physical Description 1 online resource (165 pages) : illustrations, text file, PDF. Subject Business -- Malaysia.

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