first record | previous record | next record | last record
full | marc
Record 1 of 1
  Total Requests  0      Unsatisfied Requests  0
You searched Library Catalogue - Subject: Machine learning Technological innovations.
Call Number (WOU) BF789.C7 H36 2015
Call Number (DISTED) BF789.C7 H36 2015
Title Handbook of color psychology / edited by Andrew J. Elliot, Mark D. Fairchild, Anna Franklin.
Abstract We perceive color everywhere and on everything that we encounter in daily life. Color science has progressed to the point where a great deal is known about the mechanics, evolution, and development of color vision, but less is known about the relation between color vision and psychology. However, color psychology is now a burgeoning, exciting area and this Handbook provides comprehensive coverage of emerging theory and research. Top scholars in the field provide rigorous overviews of work on color categorization, color symbolism and association, color preference, reciprocal relations between color perception and psychological functioning, and variations and deficiencies in color perception. The Handbook of Color Psychology seeks to facilitate cross-fertilization among researchers, both within and across disciplines and areas of research, and is an essential resource for anyone interested in color psychology in both theoretical and applied areas of study.
Publisher/Year Cambridge : Cambridge University Press , 2015.
Physical Description 1 online resource (762 pages) : digital, PDF file(s).
Series Cambridge Handbooks in Psychology
Subject Color -- Psychological aspects.
Digital Object Identifier View full-text here
Extended Info Summary
Barnes & Noble
Cover image of this book






Advanced searchTips
 Words: Search type:
 
Database: Library Catalogue
Location Filter:
All Libraries
WOU Main Library
RC Ipoh Library
RC Johor Bahru Library
RC Kuala Lumpur Library
RC Kuching Library
DISTED Main Library
DISTED Hospitality Library