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You searched Library Catalogue - Publisher: Pitman,
Author
Mohr, Jakki
Title
Marketing of high-technology products and innovations / Jakki Mohr, Sanjit Sengupta and Stanley Slater
Edition
3rd ed.
Imprint
Boston : Pearson, 2010
Description
xxvi, 538 p. : ill; 26 cm.
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HQ Library-General Collection
HC79 H53 M697 2010
1
0000022389
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