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You searched Library Catalogue - Author: Paul, David
Author
McDaniel, Carl
Title
Introduction to marketing / Carl McDaniel, Charles W. Lamb Jr. and Joseph F. Hair Jr.
Edition
8th ed.
Imprint
Australia : Thomson/ South-Western, 2006
Description
xxv, 736 p.: ill.; 28 cm.
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HQ Library-General Collection
HF5415 M113 2006
1
0000004223
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