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You searched Library Catalogue - Title: BPA501 Public System Management tutorial 4, video conferencing recording / Wawasan Open Universty
Call Number (WOU)
HD69 B7 D756 2001
Author
Drawbaugh, Kevin
Title
Brands in the balance : meeting the challenges to commercial identity / Kevin Drawbaugh
Notes
Includes bibliographical references (p. [271]-272) and index
Publisher/Year
London ; New York : Reuters, 2001
Physical Description
viii, 278 p., [16] p. of plates : ill. (some col.), ports. (some col.) ; 24 cm.
Subject
Brand name products
Subject
Brand choice
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Barnes & Noble
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