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You searched Library Catalogue - Title: Global connectivity AeU to drive the digital frontier in learning and teaching.
Call Number (WOU)
HF1416 .G554 2004eb
Call Number (DISTED)
HF1416 .G554 2004eb
Title
The
Global
market [e-book] : developing a strategy
to
manage across borders / John Quelch, Rohit Deshpande (eds)
Notes
"A Wiley imprint."
Notes
Includes bibliographical references (p. 361-386) and index
Edition
1st ed
Publisher/Year
San Francisco, CA : Jossey-Bass, c2004
Physical Description
viii, 424 p. : ill. ; 24 cm
Series
The
Jossey-Bass business & management series
Subject
Export marketing -- Management
Subject
International business enterprises -- Marketing
Subject
Globalization.
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