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You searched Library Catalogue - Publisher: Houghton Mifflin,
Author Majid, Nabavi
Title Introduction to business analytics / Nabavi Majid and David L. Olson.
Notes This book presents key concepts related to quantitative analysis in business.Business analytics has grown to be a key topic in business curricula, and there is a need for stronger quantitative skills and understanding of fundamental concepts.This book is aimed at business students, undergraduate and graduate, taking an introductory core course. Topics covered include knowledge management, visualization, sampling and hypothesis testing, regression (simple, multiple, and logistic), as well as optimization modeling. It concludes with a brief overview of data mining. Concepts are demonstrated with worked examples.
Publisher/Year New York : Business Expert Press, 2019.
Physical Description 1 online resource (172 pages).
Subject Business intelligence.
Subject Information visualization.
Subject Visual analytics.
Subject Business -- Data processing.
Digital Object Identifier View full-text here
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