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You searched Library Catalogue - Title: study on the effect of Emotional Intelligence (EI) on organizational stress among engineers in Penang Electrical & Electronic (E&E) industry / Louis Chou Sean Chuang.
Call Number (WOU) SP CEMBA 2011 32
Author Wong, Meng Sean
Title Factors influencing the online shopping intentions in Penang / Wong Meng Sean
Abstract This study investigates the factors influence the consumer’s intention to use online shopping in Penang. Extension of Technology Acceptance Model (TAM) which included Perceived usefulness, perceived ease of use, perceived trust, and perceived security and privacy as independent variables were use to examined the effect on the intention to use Internet banking. A total of 165 questionnaires were distributed and total of 135 questionnaires were successfully collected. However, there are a total of 5 questionnaires with incomplete data and were drop. From the 130 respondents, 78 respondents were online shopping users and 52 respondents were non-online shopping users. The result showed that perceived user-friendly (combined independent variable perceived ease of use and perceived usefulness) has a positive influence on the intention to use online shopping. In other hand, the other two independent variables perceived trust and, perceived security and privacy control showed that no significant relationship to intention to use online shopping.
Notes Final project report submitted in partial fulfilment of the requirements for the Degree of Master of Business Administration (CeMBA)
Publisher/Year Penang : School of Business and Administration, Wawasan Open University, 2011
Physical Description 90 p.; 30 cm.
Subject Wawasan Open University -- Dissertations
Subject Teleshopping -- Malaysia

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