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You searched Library Catalogue - Author: Lengefeld, Uelaine A
Call Number (WOU)
SP CEMBA 2019 04
Deva Guru, N. Kurupatham
The influences of social media on online shopping / Deva Guru N. Kurupatham.
The unprecedented rapid growth of electronic commerce in Malaysia has elevated the overall markets from conventional markets to a higher, progressive, innovative and non-conventional markets.
Final project report submitted in partial fulfilment of the requirements for the Degree of Master of Business Administration (CeMBA).
Penang : School of Business and Administration, Wawasan Open University, 2019.
1 online resource ( pages) : illustrations, text file, PDF.
Teleshopping -- Malaysia.
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