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You searched Library Catalogue - Title: Mastering risk vol. 2, applications / Carol Alexander (ed.)
Author Dowling, Grahame R
Title The art and science of marketing marketing for marketing managers / Grahame R. Dowling
Imprint Oxford : Oxford University Press, 2004
Description xv, 441 p. : ill. ; 24 cm.
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1 HQ Library-General Collection HF5415 D744 2004 1 0000011134 Weeded
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